Phishing attacks have long been a significant concern in the cybersecurity landscape, and recent research suggests that hackers are becoming increasingly adept at bypassing traditional defense mechanisms. This article delves into the evolving techniques employed by hackers to smuggle phishing emails past cybersecurity defenses. By understanding these tactics, individuals and organizations can enhance their awareness..
The Future of Affiliate Marketing Without Cookies After Tracking IDs Restriction
In the ever-evolving landscape of digital marketing, affiliate marketing has been a reliable and effective strategy for businesses to promote their products and services. However, recent developments in online privacy regulations and changes in technology have raised concerns among affiliate marketers regarding the future of their industry. One significant change that has caused a stir..
Meet Us at The TES Affiliate Conference in Prague
Scaleo's team is excited to announce our sponsorship of the upcoming TES Affiliate Conference. This prestigious event, scheduled to take place in Prague, Czech Republic, from September 18-21, 2023, serves as a hub for affiliates, media buyers, advertisers, publishers, and content creators from all over the world. Why TES Affiliate Conference is a Must-Attend Event?..
The Rising Costs of Insuring Electric Vehicles
Introduction As more drivers make the switch to electric vehicles (EVs) in an effort to reduce their carbon footprint and contribute to a greener future, they are facing an unexpected hurdle - soaring insurance costs. Insurers, like Aviva and John Lewis, are refusing to cover EVs or charging exorbitant premiums, leaving owners shocked and frustrated...
Postback URL Tracking in Affiliate Marketing: A Comprehensive Guide
In the world of affiliate marketing, tracking conversions is crucial for both advertisers and affiliates. It allows them to measure the success of their campaigns, optimize their strategies, and accurately calculate commissions. One of the key methods used for conversion tracking is postback URL tracking. In this comprehensive guide, we will delve into the intricacies..
Tech Giants React to Sri Lanka’s Online Safety Bill
With the rise of online platforms and the spread of misinformation, governments around the world are taking steps to regulate online content. Sri Lanka, a country known for its restrictions on political rights and civil liberties, recently introduced the Sri Lanka Online Safety Bill. This bill aims to reduce online harm, particularly for children, but..
White Label Affiliate Marketing Software – The Key to Success in Affiliate Marketing
Affiliate marketing has become a popular and lucrative business model for many online entrepreneurs. With the rise of e-commerce and the increasing demand for affiliate programs, businesses are constantly looking for ways to stand out from the competition. This is where white label affiliate marketing software comes into play. In this article, we will explore..
10 Best AI Tools for Affiliate Marketing in 2023: Revolutionizing the Future of Affiliate Marketing
Affiliate marketing has gained significant traction in recent years, and the use of AI tools has played a pivotal role in revolutionizing this industry. With the rise of marketing automation and the potential $25 billion AI market, the impact of AI in affiliate marketing cannot be ignored. Companies have already witnessed substantial benefits from investing..
Google’s Approach to Handling AI Generated Content
In the ever-evolving digital landscape, AI-generated content is becoming increasingly prevalent. As marketers and SEO professionals, it is crucial to understand how search engines like Google handle this type of content. In this article, we will explore Google's approach to handling AI-generated content and the role of quality control in the process. Introduction to Googlebot..
Google Updates PageSpeed Insights With Lighthouse 11: Enhancing Website Performance
In today's digital landscape, website performance plays a crucial role in user experience and search engine rankings. Google, being a major player in the search industry, continuously updates its tools to help website owners optimize their sites. One such tool is PageSpeed Insights, which has recently been updated with the new version of Lighthouse 11...